Hello & welcome to the Diana d’Orville podcast! My name is Audrey Tasiaux & I’m the founder and creative director of Diana d’Orville, a sustainable luxury brand proudly made in Paris & on the French Riviera. This time, I was the one interviewed by the one & only Muriel Plasier for Monte-Carlo Fashion Week 2021. We discussed about various subjects such as my approach to Sustainable Luxury bringing back true craftsmanship into the ancient meaning of couture, infusing soul & heritage into a brand, new exciting opportunities in the fashion landscape thanks to cutting edge technologies & the 4th industrial revolution, launching a business with a purpose and much more.
Bonne écoute!
‘Bringing back creativity & clothing as works of art through sustainable craftsmanship’
‘Keep going, stay strong, make it a laugh!’
SUBJECTS COVERED:
02.20 Audrey’s approach to Sustainable Luxury infused in Diana d’Orville’s DNA
07.46 How Diana d’Orville differenciates itself on the luxury business landscape (business model, historical & art dimension, inspirations)
11.27 Launching a business during covid – Business with a purpose (customer retention, sustainable production – fashion as a tangible leverage to new consumption)
15.26 Fashion Business, Social & Environmental dimension – sponsoring development projects in Africa, and emergency crisis in Lebanon
17.00 From storytelling to storyliving! Incarnating the brand with soul & heritage
18.27 The collaborative economy, crave for ethical commitment, the 4th industrial revolution & dangers of Greenwashing
22.00 Phygital business & new opportunities (Blockchain, Artificial Intelligence, Augmented Reality)
23.26 The ‘Are Fashion Shows/Fashion Weeks still relevant’ debate.
25.40 Audrey’s motto / advice to aspiring designers.
Find video interview on Fashion Channel on Youtube, FashionChannel.com & Monte-Carlo Fashion Week website.
And on our own podcast “Diana d’Orville The Podcast” on Spotify
Find other Monte-Carlo Fashion Week interviews ‘In Conversation With’ interviews featuring Twan Kuyper, German Larkin, Stella Jean, Ingie Chalhoub, Gilberto Calzolari, Tommy Hilfiger & Dee Ocleppo, Pauline Ducruet, Sara Maino, Victoria Silvstedt, Federica Nardoni Spinetta, Alberta Ferretti, Sara Cavazza Facchini from Genny & Vanessa von Zitzewitz.